Movie Marketing Madness

Movie Marketing Madness provides comprehensive reviews of the latest marketing campaigns for Hollywood's latest releases. Coming at you three to five times a week, MMM takes you beyond the trailer to analyze whether a campaign has truly worked at reaching its target audience and how it did - or didn't - hit that mark. Movie Marketing Madness is written by Chris Thilk (@christhilk), a social media content strategist and freelance writer in the Chicago suburbs. You can search the Movie Marketing Madness archives going back to 2004 (but with a break from Jan. 2012 to Sept. 2015) at While there you can also see other posts covering the latest content marketing news and trends along with random asides on the Cubs and more. Have feedback? Reach me at


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